In 1993, the family started to operate the crystal business, focusing on the wholesale and retail of locally produced "live crystals". After the transformation in 2009, the first retail shop with crystals from all over the world was officially born. "水晶王" is the chinese name that has been used since the beginning of the establishment of the website. ICRYSTAL currently has a headquarters covering an area of more than 10,000 square feet, 4 retail stores and 1 franchise store. Our vision is to become the leading brand of natural crystal jewelry in Malaysia. In the days to come, franchise stores can be found in every state in Malaysia.